Last week, we chatted about “what makes you leave a review on a product” and “what research do you do before purchasing” and it made me think about a few things with respect to product reviews (in beauty space, of course). The way I approach reviews is an attempt to […]
Month: June 2020
How Beauty Brands are Committing to Change + Next Steps
As brands have released statements over the last week, along with follow-up statements about where they’re positioned today and what steps they’re taking to commit to more equality and inclusivity as brands, I thought I’d share some ways I feel the beauty brands, and to some degrees, the community itself. […]
Complexion Still has Room for Improvement
First and foremost, consistency is really key in determining whether a brand understands the need for diversity or is only doing it because it gets them marketing points. A brand’s product offerings should address the needs of a diverse community across all of its products, not just foundation or concealer […]
How the Language of Beauty Needs to Change
The language we use is important and has consequences. Adjusting our language (or being aware of the impact of language) is a way we can reduce harm as individuals on an on-going basis. By being aware of how the word choices we make and whether there’s room for improvement, we […]